Module 1: Digital Marketing Foundation with Generative AI

Objective: Build a strong foundation and AI mindset

Topics:

• Introduction to Digital Marketing Ecosystem
• Evolution of Marketing → Traditional to Generative AI Marketing
• Understanding Customer Journey with AI
• Marketing Funnel (TOFU, MOFU, BOFU) using AI
• Introduction to Generative AI in Marketing
• Prompt Engineering Basics (Text, Image, Video)
• AI Content Psychology & Human Behavior
• Market Research using AI Tools 

Practical:

• AI-based Market Research Project
• Prompt Writing Practice 

Module 2: SEO Mastery with Generative AI

Objective: Achieve faster Google rankings using AI

Topics:

• SEO Fundamentals (On-page, Off-page, Technical)
• Keyword Research using Generative AI + Tools
• Search Intent Mapping using AI
• AI-based Blog Writing (SEO Optimized)
• Content Clusters & Topical Authority using AI
• On-page SEO Optimization with AI
• Technical SEO (Site Speed, Indexing, Crawling)
• Backlink Strategy using AI
• Programmatic SEO (Advanced AI Strategy)

Tools + AI:

• ChatGPT, Ahrefs, SEMrush, Ubersuggest

Practical:

• AI-generated Blog Website
• Keyword Strategy Document 

Module 3: Social Media Marketing with Generative AI

Objective: Build audience and create viral content

Topics:

• Social Media Fundamentals (Instagram, Facebook, LinkedIn)
• Algorithm Understanding with AI Insights
• Content Strategy using Generative AI
• Reels & Shorts Script Writing with AI
• AI-based Caption & Hashtag Strategy
• Personal Branding using AI
• Influencer Marketing + AI
• Social Media Automation Tools

Tools + AI:

• ChatGPT, Canva AI, Meta Tools

Practical:

• 30-Day AI Content Calendar
• Viral Reel Creation 

Module 4: Performance Marketing (Paid Ads) with Generative AI

Objective: Generate profit through ads

Topics:

• Introduction to Paid Marketing Ecosystem
• Facebook & Instagram Ads (Meta Ads)
• Google Ads (Search, Display, YouTube)
• Audience Targeting using AI
• AI-based Ad Copy & Creatives
• Funnel Building using AI
• Conversion Tracking (Pixel, Events)
• A/B Testing with AI Optimization
• Scaling Ads using AI

Tools + AI:

• Meta Ads Manager, Google Ads, AI Copy Tools

Practical:

• Live Ads Campaign
• AI Ad Creative Testing 

Module 5: E-commerce Marketing with Generative AI

Objective: Build and scale online stores

Topics:

• E-commerce Fundamentals
• Shopify Store Setup with AI
• Product Research using AI
• Product Description Writing (AI-based)
• Pricing Strategy with AI Insights
• Conversion Rate Optimization (CRO)
• Dropshipping + Branding Model
• AI-based Upsell & Cross-sell

Tools + AI:

• Shopify, ChatGPT, Canva AI

Practical:

• Complete Shopify Store Build
• Product Launch Strategy 

Module 6: Email Marketing & Automation with Generative AI

Objective: Build automated income systems

Topics:

• Email Marketing Fundamentals
• Lead Generation Strategy with AI
• AI-based Email Copywriting
• Funnel Creation (Landing → Email → Sale)
• CRM Automation
• Drip Campaigns using AI
• Segmentation & Personalization with AI

Tools + AI:

• Mailchimp, Brevo, HubSpot CRM

Practical:

• Email Funnel Automation Project 

Module 7: Website Development with Generative AI

Objective: Build high-converting websites

Topics:

• WordPress Website Setup
• Elementor Page Builder
• AI-based Website Design
• Landing Page Creation with AI
• UI/UX Optimization using AI
• Speed Optimization & SEO Integration

Practical:

• Portfolio Website
• Landing Page Funnel 

Module 8: Advanced Generative AI for Marketing

Objective: Achieve future-proof AI mastery

Topics:

• Advanced Prompt Engineering
• AI Content Generation (Text, Image, Video)
• AI Chatbots for Business
• AI Video Creation (Reels, Ads)
• AI Automation Workflows
• AI Personal Branding Systems
• AI Lead Generation Systems

Tools:

• ChatGPT, Midjourney, Runway ML, Pictory, Synthesia

Practical:

• AI Content Engine (Automation System) 

Module 9: Marketing Automation + AI Systems

Objective: Automate and scale work

Topics:

• Automation Fundamentals
• Zapier + Make.com Workflows
• AI Integration in Marketing Tools
• CRM Automation
• Lead Management System
• Business Automation Blueprint

Practical:

• Automated Lead System Setup 

Module 10: Freelancing + Agency + Career with Generative AI

Objective: Start earning

Topics:

• Freelancing Platforms (Fiverr, Upwork)
• AI-based Service Creation
• Client Acquisition Strategy
• Proposal Writing using AI
• Pricing & Negotiation
• Agency Model Setup
• Personal Branding (LinkedIn + Instagram)

Practical:

• Freelance Profile Setup
• Client Pitch Deck 

Module 11: Capstone Projects (Industry Level)

• AI SEO Website (Google Ranking)
• Social Media Growth Project (10K+ Audience)
• Facebook Ads Funnel (ROI Campaign)
• Google Ads Campaign
• Shopify Store (Live Product Selling)
• Email Automation Funnel
• Personal Brand (Influencer Model) 

Tools Covered (With Generative AI Integration)

Google Tools:

• Google Ads, Analytics, Search Console, Keyword Planner, Trends, Looker Studio

Meta Tools:

• Meta Ads Manager, Business Suite, Pixel

SEO Tools:

• SEMrush, Ahrefs, Moz, Ubersuggest, Screaming Frog

Website Tools:

• WordPress, Elementor Pro, WooCommerce, Shopify

Marketing + AI Tools:

• Mailchimp, Brevo, HubSpot CRM, Zapier, Make.com, Canva Pro

Career Opportunities After This Program

• After completing this program, you can unlock multiple income streams
• Digital Marketing Specialist
• Performance Marketing Expert
• SEO Expert with AI
• Social Media Manager
• Freelancer (₹50K – ₹2L/month potential)
• Agency Owner
• E-commerce Business Owner